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Nick Praulins

Nick Praulins

Stockholm

I work on how people learn, communicate and change.

I design learning, conversations, content and systems that help people and organisations make sense of complexity, and do something useful with it.

Where I am useful

Four situations where learning, communication and careful facilitation need to work together.

When people need to learn or work differently

Professional learning and leadership development built around what people need to do next.

When a group needs to reach clarity

Leadership sessions and collaborative processes designed to move from competing interpretations to a useful next step.

When something important is difficult to explain

Editorial strategy, content systems and brand narratives that turn difficult subjects into clear, credible communication.

When technology changes how knowledge moves

AI-enabled editorial workflows and discovery strategies that keep useful information trustworthy, maintainable and findable.

02 · Selected work

Selected work

  • Editorial strategy, brand communication and AI-enabled systems

    JobCloud AG

    Keeping career content useful as discovery changes.

    At JobCloud, I work across the content and communication ecosystem behind jobs.ch and jobup.ch, two of Switzerland’s leading career platforms.

    I am responsible for the Job Coach blogs, which reach millions of Swiss jobseekers each year. The work combines editorial judgement, labour-market and career communication, multilingual content strategy and strategic brand communication.

    More about the work at JobCloud AG

    A growing part of my practice is redesigning how editorial work gets done. I build and apply AI and LLM-based skills, agents and workflows to improve research, planning, drafting, review and maintenance, while adapting strategy for a discovery environment shaped by declining organic clicks, AI answers and new forms of search visibility.

    The aim is not more content for its own sake. It is useful, trustworthy information that people can find and act on when they are navigating work and careers.

  • Co-founder · Learning design and facilitation

    The Nordic Learning Company

    Professional learning built for the reality of work.

    I co-founded The Nordic Learning Company in Stockholm to create the kind of professional learning I wanted more of during two decades in education: research-informed, thoughtfully facilitated and useful on Monday morning.

    We work with schools, educators, leaders and organisations across Europe on leadership development, professional learning and organisational change. Our work draws on practical experience and perspectives from across the Nordic region, without treating “Nordic” as a design style or a shortcut to quality.

    More about the work at The Nordic Learning Company

    My contribution brings together school leadership, learning design, facilitation and communication. I care about the work that happens before and after the workshop as much as the workshop itself.

Nick greeting two young students at a school entrance
Twenty years of mornings like this one.
A career built around the same question

How do we make sense of complexity, together, and act on it?

My career has never stayed neatly inside one discipline. That has become one of its strengths.

I started teaching in Australia in 2006 and have since worked in schools and organisations in Australia, South Africa, Germany, Switzerland, Denmark and Sweden. I have taught, designed learning, led school marketing, facilitated professional learning and worked in content and brand communication.

More about my path

For seven years, I was Head of Primary at Phorms Frankfurt City Campus. For part of that time, I also held regional responsibility across three schools. Those roles gave me a practical education in how organisations actually work: how culture develops, how people respond to change, where communication breaks down and why a technically sound plan can still fail when it meets real life.

The questions have remained consistent even as the settings have changed. How do adults learn? What helps a group think clearly together? How do you communicate something complicated without flattening it? What changes when AI alters how knowledge is created, organised and discovered?

Today, I work across learning, facilitation, communication and editorial systems because they are different ways of addressing the same challenge: helping people and organisations understand enough to move forward well.

Earlier work includes co-founding Let’s Be Real, which supported international schools to take a more practical and informed approach to young people’s mental health and wellbeing.

Proof and scale

Experience that informs my work

Perspective built through responsibility: leading schools, designing learning, facilitating groups, shaping communication and building new editorial systems.

Education and leadership since 2006 · 7 years as Head of Primary

Regional responsibility across 3 schools · Co-founder, The Nordic Learning Company

Job Coach editorial lead for jobs.ch and jobup.ch · Applied AI and LLM workflow development

In practice

Nick preparing workshop cards at a table at JobCloud
Workshop design at JobCloud
Nick walking outdoors with two colleagues
Nick working at a laptop with headphones at JobCloud
Editorial work at JobCloud
Nick facilitating a session about stress responses for a group of educators
Facilitating professional learning
Nick recording audio in a studio at JobCloud
Recording at JobCloud
Nick in conversation beside a whiteboard during a workshop
Nick holding a mug about listening during a workday

Latest writing

All writing

Let’s talk.

I work with a small number of organisations and teams on questions involving learning, communication, editorial strategy and change.

If you are trying to help people understand something important, bring a group to clarity or build a more useful way of working, I would be glad to hear what you are working on.